As part of its commitment to communities in which its employees work and live, GE underwrites the cost of children’s admission tickets to a wide variety of upstate New York events. The Behan team helped GE reach busy parents with this TV commercial that intrigued, kept them guessing and drove them to the GE Kids-in-Free website.

As the nation’s largest environmental dredging project completed its first year and prepared for its next phase, the Web site devoted to tracking the work and informing the public was ready for a new phase as well.  The Behan team updated and refreshed the content and redesigned the site, modernizing the look and meeting the challenge of providing comprehensive, easy-to-navigate information about this important, complex project.

Learn more about the Hudson River Dredging project at www.hudsondredging.com

GE wanted to offer more from its sponsorship of the Washington County Fair than to write a check and put its name on a building. The company, with help from the Behan team, offered an enduring gift to fair visitors and the volunteers who keep it running, creating a large, six-panel board highlighting some of the major events and accomplishments of the fair over the past half-century. The display was a great and well-received tribute to the years of fun and memories that the fair has provided to thousands of local families.

Learn more about the Washington County Fair at www.washingtoncountyfair.com

As a major sponsor of this Washington County, NY, tradition, GE recognizes the tremendous contributions of the Fair’s many longtime volunteers. These TV commercials saluted those agricultural ambassadors and reminded families that fair time was just around the corner.

GE, a benefactor of the arts and cultural opportunities for children, expanded its popular Kids in Free program in 2010 by adding sporting events to the menu. We got the word out with these bookmark-sized cards, distributed at every Kids in Free event, and online, including with a Kids in Free page on Facebook.

Learn more about GE Kids in Free Days at www.gekidsinfreedays.com

In 2009, after 30 years of public and scientific debate, GE began the first phase of the Hudson River dredging project, the largest and most logistically complex environmental cleanup project ever undertaken in the United States. With dredges excavating river sediment 24 hours a day, GE launched a door-to-door canvassing of the hundred of homeowners whose summer days along the Upper Hudson would be affected by dredging and the 500 employees hired to perform the work. A GE web site provided the public with daily progress reports, construction schedules and environmental data.

Behan Communications developed and conducted the entire campaign, designed and produced the web site and all of the communications materials.

Learn more about the Hudson River Dredging project at www.hudsondredging.com

Year after year, our longtime client, GE, is at the top of the class in supporting not-for-profit organizations in communities in which its employees live and work.

Learn more about the Glens Falls Symphony Orchestra at www.gfso.org

Launching the largest environmental dredging project in U.S. history requires an extensive community outreach and education program. Behan Communications’ work on this historic project includes this well-received community newsletter.

Learn more about the Hudson River Dredging Project at www.hudsondredging.com

We’re proud to assist GE in promoting community events across the Greater Capital Region, including this July 4 performance that drew a record crowd to Glens Falls’ Crandall Park.

Learn more about the Glens Falls Symphony Orchestra at www.gfso.org

Winds that power a university. Wallpaper that lights up a room. Turbines that are friendly to fish. When GE wanted to bring its fresh ideas to the world, it turned to Behan Communications.